Designing with More Than One Format in Mind

Nov 20, 2025 | Brochures

Texas State Insurance Services and Palmetto Life Group Brochure

I love creating pieces that can work double duty. This brochure not only highlights two aligned companies but also comes in two formats. What began as a fold-over design intended solely for print was reformatted into a digital PDF that’s easy to email, view online, or share anywhere. Same content, two formats, ready for the different ways people communicate. Clients often reach out thinking about only one brochure format, but I make sure they walk away with something that works seamlessly for both print and digital use.

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