I’m not about to let a coin decide anything major in my life, but I do love the idea that when it’s in the air, you suddenly know what you were hoping for all along. Honestly, this happens with design choices all the time. When a client says they can’t decide between two concepts, they’ll sometimes ask friends or colleagues for input, but most of the time, they’re just trying to confirm what they already feel deep down. Turns out, you usually do know what you want, you just need something (or someone) to flip the metaphorical coin.